No Joke Vegan
No joke is a personal project with a client requiring a unique fast food branding, capturing a young and family-based audience by utilising bright colours to create a fun and exciting experience.
My idea was to create an unconventional fast food restaurant focusing on our environmental problems, Negative Health effects and animal cruelty. Vegan food is most of the time considered “boring”, and the main objective was to change that stigma with a fun and catching branding.
Vegan food can be amazing, Vegan food is “No Joke”.
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